About Us

Our Story

Pure Direct (Hong Kong) has pioneered the supply of Reverse Osmosis (RO) systems for domestic and commercial needs since 2005, helping businesses, education institutions, health facilities, the food and beverage industry, local households and other industries to improve water quality. Our high standards are set to build trust into our quality products.

At Pure Direct we believe that everyone deserves access to clean water and sanitation. Our commitment to introducing cost-effective water purifiers and promoting a culture of sustainable habits through US Reverse Osmosis (RO) systems in the Hong Kong market has shaped our expertise and sales performance over the past 17 years. We have a team of experienced technical assistants ready to help and advise you. With our focus on scientific innovation and the latest purification techniques, we deliver superior product quality and affordable prices, giving our customers a perfect solution for better living through high-quality, pure drinking water.

Why Pure Direct?

Best Water Guarantee

Compared to other water filtration systems, Reverse Osmosis (RO) is considered the best method when it comes to the selective elimination of much smaller molecular compounds. At Pure Direct we optimize the taste and odour of water with alkaline mineral nanotechnology to provide great-tasting, healthy drinking water for you to enjoy every sip.

Cost-Efficient Solution

There is quite a range of prices when it comes to water filtration systems and it can get quite costly. Simplicity and easy maintenance are a fundamental part of our product design as we strive to provide the maximum customer benefits. Whether it’s our home or office product series, our customers enjoy the finest drinking water at the most affordable prices.

Pioneering Experts

With over 17 years of experience, at Pure Direct we understand the pain points and expectations of our customers. Our ongoing research and development has enabled us to introduce innovative and more convenient solutions over the years to better serve our customers.

Superior Technical Support

Highly-skilled professional support is a given with Pure Direct. We provide free consultations and water quality testing along with maintenance visits and filter replacement services. Our fleet of engineers are ready to help at a call.

Money Saving

Still choosing bottled waters for good health? With Pure Direct Reverse Osmosis (RO) filtration, we provide a better option than bottled water without emptying your wallet. We have helped clients get rid of bottled water subscriptions and save an average of 60-70% on their water bills annually.

Our Clients

Our clients vary from big corporations and smaller growth companies to individual landlords and tenants. We serve households of all sizes and have worked successfully with nearly 1,000 customers. Make day-to-day life easier with the purest water from Pure Direct’s Reverse Osmosis (RO) water filtration system.